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iMakeNews - Quick Tour

Features Overview

It's easy... yet sophisticated
We offer an easy to use and cost effective service that empowers non-technical people with the ability to easily create and deliver sophisticated and personalized newsletters. 

We address all the steps to successful newsletter publishing:

1. Organization and Layout
2. Content management
3. List Management and Distribution
4. Feedback and Detailed Reporting
5. Do it Again

Organization and Layout
The process starts with the initial setup of your newsletter. Once you choose your desired options, you never have to do so again.

  • Select from several page layouts.
  • Specify the title, logo, and other headings.
  • Choose the topics used to categorize articles.
  • Set colors and other preferences.
  • The Setup Wizard takes you through all the steps.

    Choose your layout.

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Content
Obtaining and writing good content is always a challenge. If you ever run short, we can fill all the gaps.

  • Easily upload your own articles and pictures. Imports directly from Microsoft Word.
  • Edit articles using the online HTML editor.
  • Choose from a library of professionally written articles.
  • Obtain custom articles written to your specifications.
  • Enter your content once, and see it become instantly reformatted to fit the method of delivery you choose.
  • Automatically generate a well formatted HTML newsletter that appears on the Web.

The Main Menu.

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List Management and Distribution
Our services make it easy to reach your audience. A complete subscriber management system automates the process of keeping a clean, "opt-in" mailing list.  Publish to the Web and send as email.

  • Opt-in list builder lets you expand your mailing list by collecting new subscriptions on your Web site.
  • Import engine allows email addresses, names, and other personal information to be uploaded into your account and synchronized with your database.
  • Personalize each newsletter with information from the subscriber database (e.g., Dear John, ).
  • Use demographic and preference information to segment your subscriber list and dynamically determine the appropriate content to send to each subscriber.
  • Intelligent, auto-sensing email system detects and shows the newsletter in the best format supported by the recipients email program or ISP. It even works great with AOL 4.0 AND 5.0.
  • Integrated email list management system with full subscribe/unsubscribe support and duplicate address protection.
  • Comprehensive bounce management system identifies bad addresses and allows for correction or automatic removal. Prevents typos in an email address from rendering a subscriber invalid!
  • Opt-out protection™, remembers who has asked to be removed from your list and prevents them from being added again.
  • Removal and Change Format options automatically added to the bottom of every message.

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Feedback and Detailed Reporting
Survey Usage reporting, surveys, and reader comments tell you more about your customers. Our service makes this simple because it builds these interactive elements directly into your newsletter. 

  • See statistics on how well your newsletter is being read, which articles are most popular, and which subscribers are most active.
  • Build new, targeted, subscriber lists based upon subscriber behavior.
  • Download report data as an Excel spreadsheet.
  • Allow readers to send "letters to the editor" in response to articles.
  • Use surveys to enhance interactivity and obtain statistics about your readers' opinions and preferences. Track individual responses back to the subscriber.
  • Integrated "Tell a Friend" feature encourages readers to pass newsletters along to their friends and associates.

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Do It Again
The least obvious but most important component of a successful newsletter publication lies in its ability to be delivered repeatedly and frequently to its audience.

Our service has been specifically built to make this most important part of the process easy. Once your newsletter is setup, all you need to do is add some new articles each time you publish and press a button.

It is so easy you will never go back to your old methods. And, it gets easier each time you do it.

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And Much More
This newsletter service provides a complete and robust set of features and we are adding more all the time:

  • Add multimedia such as Flash and streaming audio and video.
  • Easily import your mailing lists
  • Collaborate with others and "approve" or "reject" articles that are submitted.
  • Automatically keep an Issue archive.
  • Publish as an email AND a Web page.
  • Use a custom domain name (e.g., newsletter.yourcompany.com).
  • Plain text or HTML email, auto-sensing or subscriber's choice.
  • Split your mailing lists into multiple sub-lists.
  • Download and synchronize online list with the list in your database.
  • Password protect your newsletters.
  • Measure clicks from email.
  • Automatically reformats articles to a "Printer Friendly" version.
  • Flexible layout editor allows the "look and feel" of your Web page templates to be customized.
  • Link the newsletter to your Web site and add a subscribe/unsubscribe box to any Web page. 

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NOTE: Availability of the features listed above depends on the service plan you choose.

 

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